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FOREVER FAVOURITES

Dress to Impress

The spotlight is on our most coveted dresses, the pieces you adore to shop. Add maxi dresses and wrap dresses to your
wardrobe for easy go-to pieces, or for special occasion dresses, choose from our popular lace and prom dresses.
For day to night elegance - a Forever New bodycon or skater dress will always look chic.

Glamourous and girly, maxi dresses have been worn
by the stylish for decades. Flattering and easy to wear,
sweeping lengths make for a truly feminine look that
can be dressed down for day or paired with statement
accessories at night.

Famous for being the most flattering of all dresses,
wrap dresses are a wardrobe staple. Extenuating the
waist and skimming over curves, this style will make
you feel feminine and ladylike. Our Brandy Wrap
Front Dress and Jaymie Wrap Front Dress have both
become fast favourites for their effortlessly
elegant appeal.

Lace has long been associated with ladylike
femininity, from Grace Kelly’s iconic wedding
gown to sleek black cocktail dresses worn on
today’s red carpet; it is an everlastingly classic
choice. Our Allie Lace Dress and Zara Lace
Dress are adored for their form fitting chic
appeal; just add high heels and a plain
coloured clutch bag.

Add a little fit and flare into your style routine with chic
and playful skater dress. The modern go-to dress to
wear from noon til night, the skater is easy to layer
with jewellery and a statement coat or wear alone for
simple style. Forever New skater dresses have long
been a favourite for their fun on-season colours and
feminine lace or embroidery details.

Form fitting and glamourous, the bodycon
dress is guaranteed to make a statement.
Adored by celebrities and social butterflies,
this dress creates a memorable silhouette,
perfect to wear to a party or to date night.
Pair with high heels and a statement clutch
bag for a memorable look.

Originating from glamourous mid twentieth century high school
balls, prom dresses are arguably the most classic and
ladylike dresses to wear. With its cinched waist and
full skirt, the prom dress looks gorgeous worn with
heeled pumps and a statement necklace. Opt for the
latest print or go truly feminine with sheer inserts and
lace details.

 
 
 
 
 
 

Race Day Dresses

Discover your stylish tracksidelook. Choose
from a colourful specturm of pop-bright race day
dresses or opt for classic monachrome and soft
floral dresses. A variety of hem lenghts will suit
both the weather and your mood. Short shift
dresses, ladylike midi dresses and floaty maxi
dresses all create a stylish silhouette
on the field.

Derby Day

Fashion

Melbourne

Cup Fashion

Oaks Day

Fashion