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To celebrate Mother’s Day, we recently sat down with Melbourne-based mother-daughter duo, Alexandra and Charlotte Ritter to talk all things personal style, life lessons, and motherhood.


Your weekly wardrobe, redefined. Explore new arrivals styled for slow mornings, weekends well spent, and everywhere in between.


Where sophistication meets the skyline. Ascend to a new level of style with our latest collection.


To celebrate, we explore what International Women’s Day means to our team at Forever New.


For the girl on the go. When you've got plans and places to be, our latest arrivals are designed to keep up the pace.


Parisian chic, perfected. Discover a collection where beauty blooms in the balance of elegance and ease.


Holiday season is on the horizon. Bask in a new collection tailored for the tropics, where swaying palms meet eternal sunshine.


Our Main Event collection is tailored to support every special invitation on your calendar; think elevated silhouettes, confident fits and intricate details that leave a lasting impression.


From refined pants to thoughtfully tailored layers, this collection offers a sophisticated approach to office dressing that feels contemporary, feminine and considered.


Our guide to wedding guest dresses, party dresses, and formal dresses will help you navigate the dress code with confidence while embracing your personal style.


If you’re 160cm (5'3") or under, shopping for the perfect fit can sometimes feel like a challenge. But with the right silhouettes, styling tricks and wardrobe essentials, finding pieces that flatter your proportions- and express your personal style is effortlessly achievable.