Forever New Collection | Days of Summer

New Collection | Days of Summer

07 NOV 2023

model with long brown hair poses sitting on a rock with sand and the water behind her, she wears a white mini dress with puff sleeves, it has a multi colour floral printmodel with long brown hair poses sitting on a rock with sand and the water behind her, she wears a white mini dress with puff sleeves, it has a multi colour floral print

Inspired by long summer days spent oceanside, our new collection offers you a fresh, carefree style. Dreamy dresses bring endless possibility while natural materials evoke a beachy feel.

SHOP THE NEW COLLECTION

 

TRENDS OF THE SEASON

model with long dark hair wearing a short black dress with ruffled shoulders, she poses in front of rocks, sand and the ocean and wears black and white silky headscarfmodel with long dark hair wearing a short black dress with ruffled shoulders, she poses in front of rocks, sand and the ocean and wears black and white silky headscarf

NATURAL MATERIALS

Effortless summer dressing means lightweight garments that keep you cool and comfortable. Cue our latest linen dresses, with feminine shirring and ruching that take them from traditional sundress to something more elegant. The attention to detail and signature Forever New fit evokes a sense of refinement, meaning you can wear these mini dresses from 'beach to bar'. 

model with long hair wearing a long tiered orange maxi dress stands barefoot posing on golden sand with the water and black rocks behind hermodel with long hair wearing a long tiered orange maxi dress stands barefoot posing on golden sand with the water and black rocks behind her

JOYFUL COLOUR

Although the majority of the new collection arrives in an understated palette of neutrals and black, we haven't forgotten about some pops of colour. Dive into vivid corals and and multicolour wildflowers for a cheerful interpretation on summer style. Flowing maxi dresses with tiered skirts and ruffles evoke a whimsical femininity, while simple button up shift dresses provide a simple introduction to bright hues.

model with dark hair poses in front of low waves rolling into shore, sand and black rocks are seen behind her, she is barefoot wearing a long slip dress with spaghetti straps in black with large scale cream floral printmodel with dark hair poses in front of low waves rolling into shore, sand and black rocks are seen behind her, she is barefoot wearing a long slip dress with spaghetti straps in black with large scale cream floral print

FLORAL STATEMENT  

Explore our signature, exclusively designed florals, and experiment with our must-have Amery Floral; a painterly, tropical bloom that adorns a strappy maxi dress. Taking inspiration from tropical prints of the 90s and 00s, this pattern elevates nostalgic prints associated with your childhood and refreshes them for the current day. Style this with bags or footwear that features natural or woven materials like straw and raffia.

 

EXPLORE THE COLLECTION